P&P Industries
STRATEGIC MANUFACTURING MARKETING FOR THE SCIENTIFIC MOLDING EXPERTS
Scientific Injection Molding | Custom Injection Molding | Two-Shot Molding
The Task at Hand
P&P Industries combines 30+ presses, advanced process monitoring, on-site engineering, and extensive value-added capabilities to support complex molding programs across a range of industries. P&P is actually one of only eight certified RJG Tryout Shops in the United States. That level of technical expertise deserves a marketing presence with equal precision. Vive helped sharpen how P&P communicates its capabilities through a new website, enhanced photography and video, laser-focused search engine optimization, and updated sales collateral.
The result was a more focused digital presence that paired decades of molding experience with the technical prowess and process behind every program.
Services Vive Provided
- Photo & Video
- Social Media Management
- Website Development
- Sales Tools
- Search Engine Optimization
Words From Our Friend
“Vive has been an essential partner to our company. As a mid-sized manufacturer, we don’t have the time or resources to invest in a full-scale in-house marketing department.
Vive seamlessly takes care of all of our marketing needs, including those we didn’t know we needed! Everything from website design and maintenance to branding, social media activity, recruitment, and much more.
They are always professional, easy to work with, forward-thinking, and able to handle projects with very little input or direction.”
– Kevin Morris | Visit His LinkedIn Profile
Website Development
P&P’s website needed to communicate a lot of technical depth without creating a lot of work for the user. Their redesigned site organizes injection molding, scientific molding, engineering support, value-added services, and market expertise into clear paths for engineers and procurement teams. Stronger CTAs and focused technical content also made it easier for qualified prospects to take the next step.
Metrics that Matter
3+
Increase in Website Health
Increase in Referring Domains
Increase in Backlinks
WEB DEV
Photo & Video
Scientific processes are more convincing when customers can see what goes into them. Refreshed photography and video captured P&P’s people, equipment, automation, tooling, molding, secondary operations, and quality processes. The resulting visual library gave their website, sales materials, and ongoing marketing an authentic look inside the operation.
Photo & Video
Search Engine Optimization
Technical expertise only matters online if the right customers can find it. Vive’s manufacturing-specific SEO strategy focused P&P’s website around searches tied to plastic injection molding, scientific injection molding, two-shot molding, overmolding, insert molding, and other plastic manufacturing capabilities. Human-written technical content development helped increase organic visibility while connecting search traffic with the services most relevant to prospective customers.
The Proof in the Pudding
Increase in SERP Visibility
+14
Page-One Keywords
+22
LLM Citations
Sales Tools
P&P’s story was carried far beyond the website through coordinated sales collateral constructed for engineers and decision-makers. Thanks to hyper-focused messaging, custom imagery, and detailed capability information, the sales collateral gave their team the perfect toolkit for prospecting, critical customer meetings, and strategic follow-up.
Sales Tools
