Rogan Molding Technologies
Adjusting the Controls to Power a Legacy Knob Manufacturer Forward
Plastic Molding | Knob Manufacturing
The Task at Hand
Sure, you’ve heard of that Rogan, but this one doesn’t host a podcast. Rogan Corporation crafts precision plastic knobs, handles, and levers with old-school craftsmanship and modern moxie. Their products are everywhere, but their brand? Kinda quiet. We cranked the volume way up with a bold brand refresh and a sleek new website that puts Rogan’s quality and range front and center. It’s modern. It’s clean. It’s got grip…just like their knobs.
Then came the strategy: targeted PPC to weed out the podcast crowd, SEO to win the right clicks, and a polished digital presence that’s as tight and smooth as the parts Rogan makes. The result? A brand that doesn’t just stand out – it grabs hold and doesn’t let go.
Services Vive Provided
- Website Development
- Pay-Per-Click
- Social Media Management
- Search Engine Optimization
- Brand Identity
- Trade Show Strategy
Trade Show Strategy
Vive equipped Rogan with a clear, effective trade show strategy built around stronger visuals, sharper messaging, and tools that made booth conversations easier and more productive. The updated materials, including custom collectible stickers, showcased their full product range with clarity and confidence, helping the team attract attention and convert interest into real opportunities.
Trade Show
Social Media Management
We rebuilt Rogan’s social media presence with consistent branding, high-quality visuals, and messaging that highlighted the craftsmanship and variety of their products. The new approach elevated awareness, clarified their identity, and engaged the right audiences (not the podcast crowd).
Social Media
Sales Tools
Vive developed clean, cohesive sales tools that gave Rogan’s team everything they needed to communicate value quickly and effectively. Updated brochures, product sheets, and presentation materials captured the precision and reliability of their components, helping the sales team close conversations with confidence.
Sales Tools
