Encouraged Unity
Supportive collaboration to help others achieve their tasks. Listen attentively and practice being the last to speak. There is no tolerance for egos, hidden agendas, or politics within our tribe.
Vive Marketing
About Us
Vive Marketing is built for one thing: helping manufacturers grow.
Our clients make real things—plastic parts, metal stampings, specialized services—and they need marketing that cuts through complexity and speaks directly to engineers, procurement managers, and decision-makers. We don’t do fluff. We do marketing that respects how technical buyers think and how manufacturing companies actually operate. Every strategy, every piece of content, every design choice is rooted in clarity, proof, and measurable outcomes.
What We Believe
Marketing should simplify growth, not complicate it. Vive Marketing creates messaging and strategies that:
- Highlight your differentiators
- Build credibility with technical audiences
- Support sales with proof and clarity
Our goal is simple: help manufacturers move from being “a supplier” to becoming the partner of choice.
How We Work
Discovery & Alignment
We start by learning your business—touring facilities, talking with your people, and running our proprietary Zweck Analysis® to uncover the real story behind your brand.
Strategy & Execution
From there, we create a practical roadmap that includes clear messaging, tactical campaigns, and creative deliverables.
Measurement & Growth
Marketing without accountability is wasted effort. We report on what matters: pipeline contribution, lead quality, and actual business results.
Our Core Values
Serve with Genuine Enthusiasm
Smiles and positive attitudes are contagious. You go first!
Lead with Accountability
Do what you say you’re going to do. Success is measured by how well we perform with purpose and then some.
Professionalism with Grit
We seek knowledge to fuel our process through communication in order to go above and beyond. There will be no blame shift; leaders admit their mistakes and move to get answers.
Uplevel the Marketing
Be curious about the client to build a trusting relationship that impresses; friends don’t let down friends.
Be Grateful for the Journey
Push yourself to be your best, focus on solutions and show up every day inspired to make an impact.
Vive's Achievements Through The Years
Rome wasn’t built in a day, and neither was Vive. With a strong and storied history that reaches back nearly two decades, we invite you to explore some of our proudest milestones over the years.
Strategic Marketing Partners (SMP) is co-founded by Teresa Schell
Vive Marketing joins the Manufacturers Association of Plastics Processors (MAPP)
SMP is acquired by Teresa Schell
SMP is rebranded to Vive Marketing
Vive Marketing joins PLASTICS
Vive Marketing joins the Precision Metalforming Association (PMA)
Teresa Schell joins the PMA Board of Directors
Jared Falkner is recognized as a Plastics News Rising Star
Vive Marketing celebrates 15 years in business
Teresa Schell is recognized as a Titan 100 CEO
Teresa Schell is recognized in MetalForming Magazine’s Woman of Excellence
MAPP celebrates Vive Marketing's 15-year member commitment
