Resources
Whether you are a business owner, business development lead, or marketing professional, you’re responsible for critical questions that impede the success of your business such as: Can you accurately comprehend your customers’ needs? Can you confidently assert that…
Embracing digital marketing in 2024 is a decision that can transform your business. In the first blog of our new series dedicated to unpacking digital marketing for the manufacturing industry, A Manufacturer’s Guide to Digital Marketing: Social Media…
Are you looking to expand your business through digital marketing in 2024? If you’re relatively new to the scene, the idea of delving into digital marketing for manufacturers might seem daunting. After all, there’s so much to consider,…
People use social media to stay connected, keep up with pop culture, and promote their brands. If your brand isn’t on social media, you are missing key elements to keeping your business current. It is no longer enough…
Most companies understand that marketing is the backbone of capital and a consistent effort toward marketing initiatives will grow their business and brand awareness. Some business owners decide to hire their own internal marketing champion or team. Other…
When people tuned into The Jetsons in 1962, the futuristic technologies seamlessly integrated into the characters’ daily lives seemed like a far-off dream. But today, quite a few of those once-visionary ideas have become a reality; we now…
When hiring an outside marketing company to build brand awareness for your manufacturing business, it’s important to select a partner that aligns with your goals, values, and industry-specific needs. A Few Characteristics Include: 1) Industry Experience…
How can hiring an external marketing firm (like Vive Marketing) benefit your organization? See what we think below: 1) Expertise and Experience Established firms specialize in various aspects of marketing, including strategy, digital marketing, branding, and more.…
For over 15+ years, Vive Marketing has taken pride in establishing a distinguishable brand presence for all of our manufacturing clients. What’s worked for us throughout the years? Take a look. Build Brand Awareness Through: 1)…
Calculating Return on Investment (ROI) through Google Ads for a manufacturing company involves measuring the revenue generated from Google Ads campaigns against the costs incurred. Here’s a step-by-step guide on how to calculate ROI: 1)…
